The Chief (Madaki) of the Pyakasa community in Abuja, Nigeria was very happy to see us on this rainy day. We were there to ‘sensitize’

The Chief (Madaki) of the Pyakasa community in Abuja, Nigeria was very happy to see us on this rainy day. We were there to ‘sensitize’
When I was given my PULSE assignment to put together marketing tools and an Implementation plan to target the neglected private sector providers in Nigeria, I didn’t think it